Gap Augmented Reality  (Gap  AR) is an interactive experience of a real-world environment where your real world books are enhanced by visual and auditory digital media.

The primary value of Gap AR is the manner in which components (e.g. audio and video) of your digital world blend into your perception of the real-world, not as a simple display of data, but through the integration of immersive sensations, which are perceived as natural parts of your real-world book.

After buying one of Gap's physical books, you'll be able to use Gap AR application. When you install and then log in to the app, you can add a new book to your library, by simply scanning the QR code which is printed on a separate paper inside your physical book, and voila! The book automatically will be added to your library and you can start using it.

In order to use it, simply open your physical book, and then download and open your digital book (which is in your Gap AR Book Library); You'll be able to scan any page of your real-world book and enjoy interacting with its digital media.